Google is currently in the process of testing a demographic bidding system on the Adwords platform, which will be rolled out to selected advertisers initially with a full roll out later in the year.
The targeting will allow Google paid search advertisers to run demographically targeted campaigns, such as displaying ads to women aged 25-35, a move reminiscent of the earlier MSN Adcentre incarnation. This targeting will be initially be rolled out across the content network in the US and UK
January 31st, 2008
E-Gain New Media are proud to join forces with Dubai Property developers Sandcastles Property. Sandcastles Property offer a wide range of properties to buy and rent including property for sale in Dubai, Sharjah and Ajman.
E-Gain New Media will provide search engine optimisation consultancy for the Sandcastles property website as well as further consultancy regarding both the design and usability website. E-Gain New Media’s Sales Director Paul Greaves said “We are very proud to be working with Sandcastles - and we will be looking to further enhance their profile not only here in the UK but also across Europe.
January 31st, 2008
