Google’s Vanessa Fox clarifies a number of SEO related issues

Webpronews recently featured an interview by Rand Fishkin from SEOMoz with Vanessa Fox (Product Manager at Google Webmaster Central, which highlighted Google’s stance on a number of aspects inclusive of Google Sitemaps, Duplicate content and text/content ratio

During the interview Vanessa focussed on a number of aspects affecting SEO including duplicate content. Rand questioned Googles stance on penalties vs filters as regards duplicate content to which Vanessa highlighted that where content was perceived to be significantly similar, they would take only one copy of the page. A number of steps could be taken by a webmaster including developing the robots parameters and redirecting the pages to the applicable page. If the pages were standalone then the content should be developed in order to differentiate itself from the similar content.

The second point covered was text/content ratio. During the questioning, Vanessa highlighted that Google was only interested in the content, and that the text/content ratio was not particularly applicable.

To view the original WebProNews post please click here

Add comment December 7th, 2006